or Index): Field in each record uniquely identifies this record for retrieval, updating, sorting
Definition: Organization’s electronic library stores & manages data in a convenient form
DBMS: Software to create & maintain data enables business applications to extract data independent of specific computer programs
Act as an interface between applications program and physical data file
Management Structure
20여 개의 지주회사와 그 아래 200개가 넘는 영업회사로 구성
200개가 넘는 영업회사는 일반적인 자회사의 개념이 아니라 각각 독립된 회사처럼 운영
20여 개의 지주회사는 리차드 브랜슨과 그들의 가족이 소유한 Virgin Group Investment Ltd. 라는 유한회사 소유
management structure and philosophy aligned with its overall strategic posture?
Nestle’s structure
As mentioned above, Nestle’ is a decentralized organization. Responsibility for operating decisions is pushed down to local units, which typically enjoy a high degree of autonomy with regard to decisions involving pricing, distribution, marketing, human resources, and so on. At the
management and leadership style
First, personal management.
All employees in UNIQLO are hired by store management.
after they are trained by FRMIC(fast retailing management innovation
Center)
And UNIQLO have unique HR system.
Able Store managers are promoted to super, superstar manager.
Franchise Chain owner is chosen under strict criteria.
in Controlling part, there are
management is guaranteed. Therefore, LGE can be managed effectively. The management can be transparent in that the ailing affiliates can be liquidated easily and people can recognize major shareholders well. Trading stocks also becomes much easier.
While changing the structure of company, LGE also tries to reduce the head office’s size to innovate. They disbanded many teams, including even ‘
≫ 출범기(1980-1987)
§ 의류업계 최초의 프랜차이즈 시스템을 통한
브랜드 launching
§ Out sourcing을 통해 합리적인 생산
≫ 성장기(1988-1993)
§ 다 브랜드, 서브 브랜드를 통한 브랜드
인지도 확산
§ 해외 유명 브랜드와의 제휴
(푸마, 빅존, 꾸레쥬 등)
§ 해외 매장 설립(뉴욕, L
And Strategy of administration is to achieve the goal of operation profits, build and operate ERP system, settle the human touch management.
4) Philosophy of CAP: Welfare Management, Infinite Innovation, Fostering talented people, Society Voluntary, Public Welfare Work, Infinite Challenge.
5) Motto of CAP: Where there is a thought, there I am.
Ⅱ. Organization Structure and HRM of CAP
Opening Case
- Motorola and Siemens AG in Germany
semiconductor 300은 세계에서 가장 크고 오래된 electronic engineering 회사인 독일의 Simens AG와 모토로라와의 전략적 제휴이다.
semens AG는 chipcard IC의 시장을 주도하고 있는 반면 모토로라는 무선통신, 전신전자기술, 쌍방향 통신과 데이터 통신등의 사업을 영위하고 있
structure design. The new division is intended to provide services which fit different customers' various needs and to prepare market changes more quickly. They changed previous marketing divisions into customer-oriented divisions like Individual, Family, and Enterprise Customer Divisions. Another significant change is newly-established management sectors like 'Corporate Center'. It is to manage